Our Process

Increasing After Warranty OEM parts sales while improving Brand Loyalty


Training Programs

Proven Training Programs that extend from the Dealership to the End User


OEM Sales Growth

Driving OEM Sales and Brand Loyalty through the Dealer Network


Dealer Support

Training, Marketing and Sales Support to grow Aftermarket Parts Sales


These are just a few of the things we can do for your business


Develop and manage professional sales teams


Find new sales potential in underperforming business segments


Identify new revenue potential within product lines


Retain after warranty parts sales


Implement education and training programs that build brand advocacy

Are Your Dealers Doing The Best They Can?

OCP works directly with the dealers to increase ROI, enhance brand loyalty and build sales channels that work for you. OUR PROCESS

Retain and Grow OEM After Warranty Parts Sales

We help OEMs recapture and grow the after warranty parts business and become the product and/or service specialist of their industry.

Launch New Product Lines

Our dynamic training process works with the OEM and their dealers to exploit the OEM’s advantages in the industry.

Support OEM Dealerships

We help the OEMs drive sales through their dealer network to the aftermarket with product and industry specific sales, marketing and training support.

Relaunch Stagnant Product Lines

We develop Value Selling strategies and training programs focus on relaunching stagnant and underperforming products and service lines.

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4 Considerations for Driving OEM Parts Business Growth

Learn about the four key considerations that can easily be adapted to help your business gain major market share and drive profitability.

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“I attended an OCP dealer training event in 2011 and we talked about the area that my dealership has been underperforming for years. After that meeting I was excited and I wanted to start that business.”

Tommy T.

Parts Sales Manager, Virginia

“I believe OCP has the best marketing plan and support system for me to sell a lot of parts and give a lot of confidence in my customer to come back and utilize my services even more.”

Mike D.

Parts Sales Manager, Indiana

Learn More About How OCP Can Help Grow Your Business